Some quick facts:
The Alfa Romeo emblem is among the most ancient and historical of all car brands in the world which was created in 1910, a few months after the Anonima Lombarda Fabbrica Automobili (ALFA) foundation, on June 24th 1910. The red cross on white field is the symbol of Milan, the hometown of Alfa Romeo.

According to Wikipedia: Alfa Romeo Automobiles S.p.A. (Italian pronunciation: [ˈalfa roˈmɛːo]) is an Italian car manufacturer, founded as A.L.F.A. ("[Società] Anonima Lombarda Fabbrica Automobili", "Lombard Automobile Factory Company") on 24 June 1910, in Milan. The brand is known for sporty vehicles and has been involved in car racing since 1911. ... A.L.F.A.